Suicide Squad:

Special Ops VR

Warner Bros.

Suicide Squad:

Summary

Warner Bros. was seeking to extend the brand of their new blockbuster franchise, Suicide Squad, by creating a mobile-first game to be released alongside the marketing of the film.  WB engaged Talespin Studios to execute the mobile game but with virtual reality emerging as a new content medium, the Talespin team saw an opportunity to further extend the gameplay into a first of its kind mobile VR game.  We were responsible for the entire game creation process from concept artwork and game design to development, launch and support. In this official Suicide Squad film game, you have been selected to lead a special task force comprised of highly dangerous incarcerated Super Villains. It is up to you and your Squad of antiheroes to defeat the horde of enemies that try to stop you. Fight as Harley Quinn with her signature baseball bat, as Deadshot with his rifle or as Diablo with fire.

Impact

We chose a first-person shooter to allow players to experience the special abilities and weaponry of the most prominent characters in Suicide Squad. By going for a fast-paced intense shooter experience, we were able to appeal to the right audience for the film. By incorporating real-time HD video recording into the gameplay experience, we were able to stimulate social video sharing and build another channel for Warner Bros to help engage their fan community. In order to reach the widest audience possible the game was simultaneously released on iOS, Android, AppleTV, Desktop and as a Mobile VR game.

Impact

We chose a first-person shooter to allow players to experience the special abilities and weaponry of the most prominent characters in Suicide Squad. By going for a fast-paced intense shooter experience, we were able to appeal to the right audience for the film. By incorporating real-time HD video recording into the gameplay experience, we were able to stimulate social video sharing and build another channel for Warner Bros to help engage their fan community. In order to reach the widest audience possible the game was simultaneously released on iOS, Android, AppleTV, Desktop and as a Mobile VR game.